If you haven't seen this latest ad from RIM, well, I guess you should watch it...
RIM has been talking about releasing Blackberry 10 OS and their new handsets for what seems like years. According to this video, it's just now an alpha 2 build. This surprises me. I mean, what do they actually do at RIM? Are they actually working on this? Because to me it's been too long.
We're at a point now where everyone is over Blackberries. Android and iOS are the 2 big mobile contenders, while Windows Phone is slowly growing as well. Blackberry used to be very popular, especially in the business world. But with the slew of new Android phones every couple of months, that have all the features that Blackberries were missing plus their ever-growing app ecosystem, it's hard to recommend a Blackberry to anyone. The only person that I personally know that uses a Blackberry is my mother, and only because of the qwerty. If the Android qwerty options had the battery life to compete with Blackberries then maybe she would switch. But the don't and she is very content with her phone. Not to say that only older people use Blackberries, it's just that most(myself included) don't see the appeal when compared with other devices.
In my opinion, RIM is done. They had their chance to wow us with their new OS and devices, but they just haven't done it in a timely fashion and that's what hurt them. By the time these things actually reach the market everyone will have forgotten what a Blackberry is. But that's just me.
Now I want to hear from you; do you think that RIM can make a comeback? Or is Blackberry a dead platform? Let the comments roll!
They will come out with something good but it will be to late and all the other platforms will be 10 times better.
ReplyDeleteI give BlackBerry one more year!